The Story

Saviors of Chocolate Flavor

What we go thru, endure, & survive to deliver wild-harvested chocolate to you because, well, it’s unlike any in the world.

THE CAPSULE: Landmark Wild Chocolate Reserve’s™ organizing principle, & its network, encompasses the —

Quest: to find the original heirloom varietal trees — the crown jewels / rock stars — of chocolate
Race: before they vanish at the hands of chainsaws
Pursuit: saving the premiere chocolate flavors
Experience: … pure decadence — W I L D  C H O C O L A T E

Chocolate is in danger, tasting more & more like wax. Its bulk trees are bred for productivity & disease-resistance, leaving flavor out. Planted in assembly lines on industrial plantations, which, ironically, foment disease & crop losses! Soon chocolate will stand for nothing but the color brown.

Amazônia, the largest rainforest in the world, is the motherland & cradle of Theobroma cacáo – the tree from which all chocolate derives. It also is the inflection point for the Earth’s environment. Because billions of people love chocolate, it serves as the rainforest’s ambassador to humanity.
More than any other plant or animal, wild chocolate can be the lever through which all other factors transfer their force to preserve the Amazon &, by extension, the whole planet.
In the process, Landmark Wild Chocolate™ delivers pure decadence to you.

In establishing Landmark Wild Chocolate Reserve™, this network recovers & protects humanity’s inheritance: the original prime root varietals – the crowns jewels / rock stars – of chocolate. It creates value to improve the livelihoods of forest families. A financial bulwark against cutting down the Amazon via logging, mining & drilling for cattle grazing, soybean farming, resort hotels & the like which contributes to climate flux & defacing the Earth’s surface. It impels still other forest communities to literally come out of the woodwork in pointing out these rarest treasures of cacáo trees to fortify the network so when a groundswell of wild reserves are landmarked the odds of deforestation are reduced if not eliminated.

Improving livelihoods for indigenous families in the Amazon means the global community can benefit from the abundance of the rainforest without destroying it.

Landmark Wild Chocolate™ – established in 2016; the story of cacáo-into-chocolate, however, begins much earlier… rooted sometime around ~10millionBC.

As the birthplace of cacáo, the Amazon Rainforest possesses an extraordinary combination of tropical climate & loamy soil perfect for cacáo. Long before Columbus sailed the ocean blue, the first Americans harvested cacáo to produce a draught.

Journalist Chris Matyszcyk believes this ancestral chocolate concerns an essential foodstuff. It represents the difference between a day uplifted & a life destroyed. It’s like revenge on the sinister side’s nasty ways.

Straight from the source… where canoes, mules, & shoes trek the forest floor to make change for the better now instead of some long-off far-away promise in the murky future.
The logistics for taming the wildest cacáo that makes for the friendliest chocolate are daunting. Let’s surmount them together.
We do the trek; you do the click.

Taste Impossible
Improve Your Mood
Change the World

Give me a lever & a place to stand, & I shall move the world — Archimedes (287 BCE-212 BCE) building upon Aristotle’s “ripe moment” a generation earlier. For us, that time is NOW.